Ayam Fiesta’s Social Media Campaigns

September 2023

Ayam Fiesta’s social media strategy has been remarkably effective in cultivating a robust digital community on both Facebook and Instagram, with consistent growth observed over the past threequarters. Both social media platforms have consistently exceeded their key performance indicators(KPIs). Throughout this period, the team has adapted and refined our content to emphasize its visual appeal, catering to audience preferences and significantly boosted engagement rates. Notably, in Quarter 3, our reach doubled in comparison to the previous two quarters, demonstrating the effectiveness of our approach. With a deliberate content strategy and a focus on the right target audience, our Facebook fan base has grown by an impressive 48% when compared to the preceding two quarters. This promising progress underscores our commitment to nurturing a thriving digital community for Ayam Fiesta.